Kae

What I appreciated most was there was no gatekeeping and no extra business talk just to sound smart. Everything was broken down in a way I could actually use. I came in with a brand and some ideas. I left understanding what I needed to do to actually build something from them.

Mz. Tae and Keisha

This handbook was exactly what we needed. Everything was clear, organized, and actually written with artists in mind. We went from being confused about forming my LLC to feeling confident about what we needed to do and why. Definitely worth the purchase.😜.

Sara P.

Girl I was so ready to open my salon suites but had NO idea how much paperwork and business stuff came with it 😭😂 I knew how I wanted everything to look, but getting it together was a whole different story. Zetta helped me understand what I needed to handle and what I was doing wrong. She definitely got on me about a few things lol but I needed that. I finally got my doors open and I'm proud as hell of myself 🥹💕”

Roxy

I wish somebody would've explained this side of the industry to me sooner. Everybody tells you to drop the song, make content and stay consistent, but nobody talks about what needs to be happening behind the scenes. I finally feel like my business is catching up to my talent.

Alexis B

I’ve paid for business information before and ended up getting stuff I could’ve found on Google. This was different. She actually looked at MY business, showed me what I was missing, and gave me a real plan. I left knowing exactly what I needed to do next.

Malaysia

I had the talent. The business side was all over the place. I was posting, making music and trying to build my name, but there was no real structure behind anything. S.H.E.O. helped me understand how to treat my talent like an actual business.

Sasha

I kept putting my LLC off because every time I looked it up, it felt like everybody was speaking another language. 😂 This handbook broke it down in regular terms and actually told me what to do and in what order. I literally had it open while I was getting my business together.

Monda L

As a model coach, I’m always pouring into somebody else’s brand and career. S.H.E.O. made me look at mine differently. I had clients, experience and connections, but I needed the business behind it to match. That part right there changed how I move.

Kelsie M

One thing I can say is I’m not stressing the business side like I used to. Now I can actually focus on my stage presence, my wardrobe, rehearsals and making sure me and my dancers are TIGHT before a show. Having structure behind what I’m doing lets me focus on being the artist.

Iesha B

Girl, I wish I would've found SHE.E.O University sooner! I had the business idea, but I was lost when it came to LLCs, EINs, and business credit. Zetta broke everything down in a way that actually made sense. No confusing business talk, no gatekeeping. Just real information I could understand and apply. I finally feel like I'm making moves instead of just talking about them!

Lyte Bright V

I ain't even gonna lie, I was doing a lot of stuff backwards with my business 😭. I had my LLC but didn't really understand what I was supposed to do after that. Zetta explained everything without making me feel dumb for asking questions. I learned so much about business banking and credit that I honestly wish somebody would've told me sooner. I definitely recommend her, especially if you're just starting out.

Lux Looks

Not me finding out I been doing shiiii backwards this whole time 😭😂 Zetta really got on me about getting my business together lol. I been booked doing makeup but wasn't handling none of the business stuff right. She helped me figure out what I needed to fix and what to do next. I ain't gon lie, some of that stuff I should've BEEN knew. Definitely glad I tapped in with her.

Sweet Suites

Baby when I tell you I was STRESSED trying to get these salon suites together 😭 I had the vision but the business side was kicking my ass fr. Zetta helped me figure out my next steps and get some structure behind what I was doing. She kept it real with me too, even when I ain't wanna hear it 😂 I still got work to do but at least now I know what I'm doing. Thank you girl ❤️.

Tae

One thing about me, I know how to slay some hair 😂 but running a whole business? Chileee. I was making money but wasn't keeping up with half the stuff I needed to. Zetta helped me get organized and showed me how to stop mixing my personal money with my business money. She don't sugarcoat nothing either lol. I needed that though. 10/10, I'm glad I booked with her.

Sydney S.

I was so focused on dropping music and shooting videos, I wasn't thinking about none of the business behind it 😭 Zetta had me looking at my whole situation different. We talked about protecting my music, getting my LLC together and treating myself like an actual business. Cause baby, these studio sessions and videos ain't cheap 😂 I needed somebody to put me up on game fr.